Shelters managed high volumes of animals with scattered systems—spreadsheets, emails, even paper—creating care gaps, inefficiencies, and burnout for staff and volunteers. Without a unified system, it was hard to balance animal care, speed up adoptions, and ensure the right matches, leading to more work and fewer successful outcomes.

MyHooman provides an all-in-one shelter management system that streamlines animal care and boosts adoption success. As shelters onboard new animals, the information they enter automatically creates rich adoption profiles, saving time and increasing each animal’s chance of finding the right home. Designed to reduce administrative load and meet the unique needs of different animals, MyHooman helps shelter teams focus on what matters most: quality care and successful adoptions.


Role: UX lead, performance analysis, UX optimisation on key flows, user flows and wireframes for specific animal types, user research, user testing, ways of working, IA optimisations, design system cadence, mentorship

Impacts: Over 50% of animal shelters in New Zealand have signed up to My Hooman. 37% of visitors to the site matched with potential animals. The adoption return rate has dropped from 16% to >1%.

Recognition

Best Awards, Silver - User Experience/Innovation

Best Awards, Bronze - Digital Products

Caples, Bronze - Innovation

D&AD, Shortlist - Digital Design

Spikes Asia - Creative Data Spike